Build-A-Bear Workshop has officially opened its largest and most advanced destination in Orlando, located along International Drive at ICON Park. This multi-level flagship introduces a wide array of personalized experiences, including an appointment-only Design Studio where guests create custom plush with dedicated consultants. The location offers the largest selection of furry friends nationwide, featuring several exclusive ICON Park variants. Visitors can enjoy interactive treats at the Bakeshop, personalize their plush with embroidery and patches, and add unique scents or custom voice messages. The facility also hosts specialized workshops for Pokémon and Hello Kitty enthusiasts, along with a playful Promise Pets adoption area. Corporate and birthday celebrations can utilize the dedicated Celebration Terrace overlooking the busy street. The experience retains the traditional plush-making journey with stuffing, dressing, and a heart ceremony. CEO Chris Hurt emphasizes that this location represents the brand’s most ambitious experience, designed to create lasting family memories in partnership with acclaimed design firm Chute Gerdeman.
Key Points:
- The new Build-A-Bear Workshop is located at ICON Park along International Drive in Orlando.