The Fast And Furious franchise is marking its twenty fifth anniversary with a global celebration featuring new merchandise, retail activations, and immersive theme park experiences. Universal Pictures is launching a comprehensive consumer products program that includes collectibles from Jada Toys, Mattel, and LEGO featuring iconic vehicles from the films. Theme parks like Universal Studios Hollywood and Orlando Resort are introducing new apparel collections and preparing to open Fast And Furious: Hollywood Drift attractions. The anniversary celebration extends internationally with promotions in China, Japan, the United Kingdom, and Europe alongside retail partnerships with major brands. Beyond current activations, Universal is developing future projects including a new live action series for Peacock and a theme park expansion called Fast Forever scheduled for 2028. This milestone marks two decades and a half of high octane entertainment that continues to captivate fans worldwide with its signature blend of speed, stunts, and family themes.
Key Points:
- Universal Pictures is celebrating the twenty fifth anniversary of the Fast And Furious franchise with a global consumer products and retail program
- Jada Toys is releasing Special Finish Series die cast vehicles in 1:24 and 1:32 scale along with Walmart exclusive Small Blocks collections
- Mattel is expanding its Hot Wheels Premium Fast And Furious collection with additional fan favorite vehicles
- LEGO is introducing new Speed Champions and Technic sets based on the Toyota Supra MK4, Mitsubishi Eclipse, and Dominic Toretto’s Dodge Charger R/T
- Universal Studios Hollywood and Universal Orlando Resort are introducing new Fast And Furious apparel and accessories throughout their destinations
- Fast And Furious: Hollywood Drift attraction will open at Universal Studios Hollywood this year before expanding to Universal Orlando Resort next year
- Mobil 1 is launching a national sweepstakes offering chances to visit Universal Studios Hollywood and experience the new attraction
- China will host a sixteen stop car tour with Mattel while Japan welcomes a nationwide twenty fifth anniversary pop up with Don Quixote
- Universal is developing Fast Forever theme park expansion scheduled for 2028 along with a new live action Fast And Furious series for Peacock