Shoppers now have additional options for purchasing the Hallmark Disney collection this holiday season. The new collection, inspired by the movie Holiday Ever After, will be available at select Kohl’s and Walmart stores alongside existing retailers. Hallmark.com offers an exclusive online preview with purchases opening early October. Disney Parks will also carry the merchandise, marking the first return since the 1980s. A holiday pop-up store at Disney Springs provides the complete lineup. The collection features greeting cards, gift wrap, and lifestyle items with custom holiday toile patterns. The movie premieres on November 28 and the collection appears within the film itself.
Key Points:
- Hallmark announced on Sept. 29 that its new collection inspired by the Hallmark Channel original movie Holiday Ever After will be sold at select Kohl’s and Walmart locations
- The collection will also be available at Hallmark.com, select Hallmark Gold Crown stores, Disney Parks and a holiday pop-up shop at Disney Springs
- Purchases on Hallmark.com open in early October with an exclusive online preview available now
- Products will be sold at Disney Parks marking the return of Hallmark products to Disney Parks for the first time since the 1980s
- The Hallmark holiday pop-up store at Disney Springs will open in early October and carries the complete collection
- Product categories include greeting cards, gift wrap, pajamas, slippers, socks, sweatshirts and products from Loungefly, Vera Bradley, Spirit Jersey and Corkcicle
- The collection is tied together by a custom holiday toile pattern inspired by Disney Parks attractions