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WWE and Disney Announce Potential 2027 Family Event Collaboration

At the Goldman Sachs Communacopia + Technology Conference, TKO President Mark Shapiro revealed that WWE and Disney are discussing special events for 2027. The collaboration aims to reach a wider family audience by combining the interests of both brands. Shapiro expressed excitement about working with Walt Disney Company to bring these two audiences together since they share a common focus on families. While no specific format or event details have been announced, ongoing discussions suggest the partnership is progressing well. WWE and ESPN already have an existing five-year domestic media rights agreement that provides a foundation for future collaboration. The potential crossover could mark a significant year for the partnership between these two entertainment giants.

Key Points:

  • TKO President Mark Shapiro revealed at the Goldman Sachs Communacopia + Technology Conference that WWE and Disney are discussing special events for 2027.
  • The collaboration aims to reach a wider family audience by combining WWE and Disney interests.
  • Shapiro stated they are excited about working with Walt Disney Company on special events around both brands since they share a common focus on families.
  • No specific format or event details have been announced as of yet, but discussions between the companies continue.
  • WWE and ESPN are in the second year of a five-year domestic media rights agreement under which WWE Premium Live Events air exclusively on ESPN Unlimited in the United States.
  • Disney owns ESPN, providing an existing foundation for the relationship between WWE and Disney.

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