Sanrio and Macy’s have announced that Hello Kitty will make a special appearance in the upcoming 100th edition of the Macy’s Thanksgiving Day Parade. The iconic character will be featured on a brand-new giant balloon designed specifically for this historic celebration. In this custom design, Hello Kitty wears her signature red bow while holding a bright red apple as a tribute to New York City. This special balloon marks both the centennial of the parade and celebrates Hello Kitty’s long-standing reputation as a global symbol of friendship and kindness. To commemorate the occasion, Sanrio is releasing an exclusive collection of merchandise including apparel, accessories, and keepsakes inspired by the new balloon design. The parade will be broadcast nationally on NBC and available for streaming on Peacock this Thanksgiving morning.
Key Points:
- Hello Kitty will appear in the 100th Macy’s Thanksgiving Day Parade
- The new balloon features Hello Kitty holding a red apple as a New York tribute
- Sanrio is launching exclusive merchandise inspired by the new balloon design
- The parade will air on NBC and stream on Peacock